Insights
Why cross-ecosystem matters: shipping field-service systems on Microsoft and Salesforce
Customers are multi-platform by accident or by acquisition. The honest read is to ship in both.
Jeremy Higgins ·
microsoftsalesforceintegration
Customers don’t choose Microsoft or Salesforce in clean cohorts anymore. They inherit one, acquire the other, and run them in parallel for years.
The honest read: design for the cross-ecosystem reality from the start. That means a system-of-record decision and a system-of-action decision — not one platform doing both jobs poorly.
We lead with whichever side has the cleanest data model, then bridge to the other side where the work happens.
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Plain-spoken consulting for utilities, government, and field-service organizations.